About This Dataset
This dataset captures detailed retail transactions including customer demographics, product preferences, and purchase behaviors. It enables in-depth analysis of sales trends and customer insights.
- 🧑💼 Customer Details: ID, Name, Email, Phone, Address, City, State, Zip, Country
- 📊 Demographics: Age, Gender, Income, Customer Segment
- 📅 Transactions: Last Purchase Date, Total Purchases, Amount Spent
- 📦 Product Information: Category, Brand, Type
- 💬 Customer Feedback, 🚚 Shipping & 💳 Payment Method, 🏷️ Order Status
The raw dataset was cleaned using Excel and Python:
- Removal of missing or duplicate records
- Standardization of formats (e.g., dates, currency)
- Correction of typos and inconsistent values
- Structured transformation for analysis readiness